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"With the rise of programmatic advertising, ad fraud has grown into a major problem for the industry. It's now estimated that advertisers will lose $100 billion dollars to all types of ad fraud just this year alone." - Anura
Digital Advertising is a crucial, primary part of your marketing plans. But just as important is protecting your ad dollars and your brand from ad fraud. Is your team or ad agency doing enough to protect you from this rampant problem? Learn the key statistics you need to know, about programs like DoubleVerify, and how Wheeler Digital takes steps to safeguard your marketing dollars!
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