What do I need to know about Google Analytics 4?
Google launched the next generation of Google Analytics late 2020, called Google Analytics 4 or GA4. The deadline to update your...
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cmay32
- May 23
- 5 min
Maximizing Summer Success: Reach your customers on-the-go!
When looking at the days of the week, my favorite day isn’t Saturday or Sunday, or even Friday; it’s Thursday. Thursday is when you’re...
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cmay32
- May 9
- 4 min
Is TikTok Safe For Your Business?
The old saying is “There’s no such thing as bad publicity”. Well, TikTok may not be in agreement with that sentiment from some of the...
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cmay32
- Apr 25
- 4 min
Are All OTT Ads the Same?
It’s safe to say at this point that OTT is all the rage. With the number of Connected TV Households growing every year and reaching 87%...
24 views0 comments
cmay32
- Apr 11
- 5 min
Advertising for Summer Events & Concerts
Summer is almost here, and so is your business' big festival, concert, event, marathon, etc. It's time to start thinking about how to...
8 views0 comments
cmay32
- Mar 27
- 3 min
OTT Effectiveness Can Be Measured!
How often do you ask someone, “What’s a good show you are binge watching right now?” or “I need a good new show to watch?” Probably a...
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cmay32
- Mar 14
- 4 min
Influencer Marketing for Social Mirror Ads
In today’s world, digital marketing has become a crucial aspect of every business. With social media personalities on platforms like...
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cmay32
- Feb 28
- 3 min
The Evolution of Display Advertising
Digital Display advertising refers to the promotion of products or services through display ads on digital platforms such as websites or...
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cmay32
- Feb 14
- 3 min
Are Your Digital Campaigns Protected From Ad Fraud?
With digital marketing being the dominant form of advertising, and only predicted to continue growing, it's crucial that your business is...
116 views0 comments
cmay32
- Jan 31
- 3 min
How To Attract New Customers Like Your Past Ones
Everybody needs your services, right? It’s what can make targeting for your digital ad campaigns so challenging! The great thing about...
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cmay32
- Jan 17
- 3 min
The Future of Cookie-less Technology brought to you by ChatGPT
ChatGPT is the new AI writing tool that is sweeping the Internet and potentially putting copywriters out to pasture and making...
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cmay32
- Jan 3
- 3 min
Our Best Digital Campaigns of 2022
And just like that, another year is behind us! 2022 was one for the books for Wheeler Digital, and we’re beyond thankful for the...
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- Dec 7, 2022
- 7 min
Cookies and Data in 2023 - what's changing?
FAQs about First and Third-Party Data, and Cookies First-Party Data... Third-Party Data... Cookies... it can all be confusing. A lot...
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cmay32
- Dec 5, 2022
- 7 min
Does the Public Know Your Holiday Hours & Specials?
As the Holidays approach, it's incredibly important that your business is clearly communicating to your potential customers what they...
11 views0 comments
cmay32
- Nov 21, 2022
- 4 min
Where Should I Spend My Digital Ad Dollars in 2023?
As the holidays come into view on the calendar, so do the budget meetings, review meetings, and strategy planning for the upcoming year. ...
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cmay32
- Nov 7, 2022
- 4 min
Introducing Social Mirror OTT
As technology advances, so does the need for creativity. When you can advance both at the same time, that puts you ahead of your...
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cmay32
- Oct 24, 2022
- 3 min
Do I Need to Start Advertising on Netflix?
Streaming; Not that long ago you could have mistaken it for an outdoor sport. But with OTT advertising shifting to the top area of...
14 views0 comments
cmay32
- Oct 7, 2022
- 3 min
Introducing the Insights Report for Consumers and Businesses
Ever want to be a mind reader? Be in a crowded room and read the thoughts and interests of those around you? Or even in a restaurant and...
25 views0 comments
cmay32
- Sep 27, 2022
- 8 min
Spooky Good Marketing Ideas for October
Que that Don Henley song, because Summer is just about over. Yes, there’s a feeling in the air with marketers, that October is right...
34 views0 comments
cmay32
- Sep 12, 2022
- 2 min
How Important is OTT to My Marketing Mix?
Not that long ago, when someone said OTT to me I looked them square in the eyes and replied, “Yeah you know me!” But the novelty of...
11 views0 comments
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